Matching supply with demand is a primary challenge for a firm: excess supply is too costly, inadequate supply irritates customers. Matching supply to demand is easiest when a firm has a flexible supply process, but flexibility is generally expensive. In this workshop, we will exchangeideas on
- How to assess the appropriate level of supply flexibility
- Explore strategies for economically increasing supply flexibility.
Who should attend thisworkshop
We will study coordination and incentives across multiple groups or players in a supply chain. While tactical models and decisions are part of this workshop, the emphasis is on the qualitative insights needed by directors, managers, and business planners. We will demonstrate that companies can use (and have used) the principles from this workshop to significantly enhance their competitiveness.
Challenges addressed
A supply chain is a network of all firms and relationships that get a product to market,including the original acquisition of raw materials; production of the item at a manufacturingfacility; distribution to a retailer; sale of the finished item to the customer, and any installation,repair, or service activities that follow the sale. How to effectively manage the supply chain isa central issue for all levels of management, regardless of industry. More demanding customers, the Internet, and digital technology, growing competitive pressures, and globalization create new opportunities and challenges on how supply chains should be configured and managed. Many innovations and new business models have emerged, arising from application of information technology and reconfiguration of the supply chain network.
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